Monday, July 8, 2013

Hollywood Box Office Update: Despicable Me 2 Great Opening, The Lone Ranger is a Failure



Despicable Me 2, the sequel to the 2010 surprise hit, had a great opening with its first five days yielding $142.1 million. The film was released on Wednesday to reap the benefits of fourth of July weekend and it grabbed the opportunity with both hands. The films has scored one of the best openings for an animation film and good word of mouth suggests that the film will play very well in the coming weeks.




The same cannot be said for The Lone Ranger though. The $200 million budgeted film, which reunites Pirates of of the Caribbean team that comprises star Johnny Depp, director Gore Verbinski  and producer Jerry Bruckheimer, had a very poor start of just under $50 millions. The dismal opening means the film needs to sustain in the coming weeks to minimize the loss. However that seems unlikely as the film didn't have received much appreciation from the critics and audience alike. In all probabilities, it will end up earning less than half of what has been spent in its making.

Last week's top movie The Heat fell to third place with $25 million. The film has grossed in excess of $86 million so far. Monsters University continues to do well and has so far earned $216 million. World War Z is also doing good business as the film's collections went past $150 million this week.

Next week sees the release of Grown Ups 2 and Pacific Rim

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